Interflora is one of the world’s biggest and best known flower and gift delivery brands. Operating for over 100 years, Interflora now serves nearly 200 countries and has some 70,000 member florists throughout the world, of which nearly 1,200 florists are in Australia.
Looking to add a fresh and contemporary feel and to make it more user friendly, Interflora Australia approached Cohezia to restructure and redesign their website.
The website was an essential foundation for their growth strategy.
Working closely with Interflora, Cohezia’s team implemented a new user interface as well as a robust back-end application for product and order management.
The enhanced features in the website which included a recently viewed products module and a highly customised Content Management System (CMS), allowed Interflora staff to make website changes quickly and easily. The new website is visually appealing, SEO enabled and much more user friendly, meeting Interflora’s all strategic requirements for their business growth.